Is WooCommerce good for eCommerce?

WooCommerce is a good eCommerce platform for anybody that’s trying to begin an internet retailer. It’s versatile, scalable, straightforward to make use of, and comes with many choices that make the lifetime of a mean on-line retailer proprietor simpler. 

With that mentioned, WooCommerce shouldn’t be good. It has its execs and cons identical to another eCommerce retailer platform.

On this article, we’ll focus on a number of the execs and cons of utilizing WooCommerce for on-line retailer administration.

Advantages of Utilizing WooCommerce for Ecommerce

Beginning your first eCommerce retailer is like studying to stroll. You’ll make many errors and also you want a platform that may cut back the variety of errors you make. That’s the place WooCommerce matches the invoice. Listed here are a number of advantages WooCommerce provides to its customers.

1. Simple to Use

WooCommerce is very easy to make use of as a result of it’s already constructed on WordPress. You simply set up WordPress after which set up the WooCommerce plugin on it. It will arrange your eCommerce retailer. 

Since the whole lot on WooCommerce comes pre-designed, you simply must enter your info and the shop robotically units itself up.


WooCommerce additionally provides a fundamental theme by default for any eCommerce retailer. If you wish to add a brand new theme to WooCommerce, you may both set up that from the WordPress listing or purchase one from a third-party market.

2. A number of Plugin Choices

WooCommerce provides a number of plugins by default. However you may add many different WooCommerce plugins that work for you. These embrace Google Analytics integration, WooCommerce PDF invoices, Livechat Plugin, Product Import Export plugin, One-step checkout, Product slider, and lots of extra related.

Most of those plugins are fully free to make use of and you’ll merely add them to your web site and set up them from the listing. No must pay a single dime. The plugins will work like a attraction on any WooCommerce set up.

3. A number of Fee Gateways

WooCommerce provides a number of cost choices to its customers by default. You may add the cost extensions that you just prefer to your retailer from the WooCommerce official extension store


For starters, WooCommerce provides cost choices for PayPal, Authorize.internet, Stripe, WooCommerce Pay, Sq., Amazon Pay, and lots of others.

Since PayPal is the most well-liked, it is smart that you just use both PayPal or Stripe or a mixture of each to many funds simpler for your clients.

4. Scalable On-line Retailer Platform

WooCommerce has been examined by many customers for at the least 100,000 merchandise. So, we will say by surety that it may possibly simply face up to 0.1 million products easily. Nevertheless, in case you plan to create a market or add much more merchandise to your WooCommerce retailer, we don’t advocate it. 

The most suitable choice out there to you is to make use of a substitute for WooCommerce in that scenario. 

Be aware: So much is dependent upon your internet hosting supplier, the theme you employ, and the cache companies and CDN you employ. These items can straight influence your retailer efficiency.

Then again, in case you solely have just a few thousand merchandise in your retailer, then WooCommerce can be the most affordable choice out there to you. As a result of Magento prices extra in internet hosting and Shopify fees rather a lot on a per-product foundation.

5. Search engine optimisation-Targeted eCommerce Platform

On-line retailer homeowners need natural site visitors to their shops as nicely as a result of they’ll’t solely depend on PPC or paid site visitors. That’s the reason it’s so vital for your eCommerce retailer to have Search engine optimisation-friendly content material. With WordPress + WooCommerce you may simply set up Yoast or All In One Search engine optimisation software to your web site. As a result of these instruments may help you optimize your product pages by including related key phrases and enhancing key phrase density.

Now contemplate having 1000’s of pages with correctly optimized content material on pages, your website will robotically rank for a number of key phrases on respectable SERPs. That is the advantage of utilizing WooCommerce as a result of such Search engine optimisation plugins are usually not out there on hosted eCommerce platforms like BigCommerce and Shopify.

6. Efficiency-Oriented eCommerce Platform

WooCommerce is a self-hosted eCommerce platform based mostly on WordPress. Because of this the efficiency of this platform fully is dependent upon the internet hosting answer and cache companies you employ. In case your internet hosting stack is highly effective, utilizing Memcached, Redis, and polish, and you’re utilizing a cloud supply community (CDN) like Cloudflare, then your WooCommerce retailer will supply very good efficiency.

WooCommerce shops which have this expertise stack can simply get 1 second load time of every web page of the location on the consumer browser.

To test your website efficiency, you should utilize instruments like GTMetrix, Pingdom, and Google Web page Pace Insights.

7. Simple Analytics Dashboard

WooCommerce comes with built-in order analytics and a monitoring dashboard for its customers. Nevertheless, in case you are trying to test the site visitors and bounce charge of your product pages straight on WooCommerce, then you may set up the WooCommerce Google Analytics plugin. It’ll show the Google Analytics metrics identical to the order metrics in your web site dashboard.

There are a number of analytics plugins out there however you should utilize MonsterInsights or Analytify analytics plugins for WooCommerce. Each of those plugins can show analytics knowledge straight inside your WooCommerce dashboard.

8. Product and Touchdown web page Customizations

WooCommerce additionally provides product and touchdown web page design customizations for all its customers. Anybody that desires to customise the touchdown pages (product pages) can do this with the assistance of web page builders. The web page builder plugins embrace Beaver Builder, Elementor, and varied others.

Those that are usually not conversant in using these web page builder plugins may also rent skilled WooCommerce administration specialists that may do the job for them. They won’t solely design artistic pages but in addition information the customers on what sort of product web page designs will deliver essentially the most conversions.

Is WooCommerce Higher than Magento and Shopify?

The reply to this query is dependent upon quite a few components. 

  • WooCommerce is nice for people which have round 100,000 merchandise or much less
  • WooCommerce is free to make use of and is extremely versatile for anybody that’s both selling a single product or just a few dozen merchandise
  • WooCommerce provides a number of plugins for website homeowners to simply enhance the design and efficiency of their shops
  • WooCommerce can be utilized on any self-hosted platform
  • Anybody that has some expertise in website design can create a WooCommerce retailer and launch it with none assist from skilled WooCommerce specialists
  • WooCommerce is Search engine optimisation pleasant and provides many CRO tweaks for its customers out-of-the-box

With that mentioned, WooCommerce continues to be not a direct competitor to both Magento or Shopify.

Magento is concentrated on enterprise eCommerce shops. Shops which have thousands and thousands of merchandise.

Shopify is concentrated on small companies that don’t wish to customise their shops and simply need a platform the place they’ll launch and scale.


We hope that you’re now clear about when to make use of the WooCommerce eCommerce platform for your enterprise. If you wish to rent skilled assist that may aid you set up, arrange, and launch your WooCommerce retailer simply, then get in contact with us. We’ve got the fitting experience that you just want for a protected, safe, and scalable on-line enterprise expertise.


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